> ## Documentation Index
> Fetch the complete documentation index at: https://docs.inboxapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Stay within X rules for outreach

> Keep DM outreach authentic, within platform limits, and aligned with X’s spam and automation policies.

Sustainable outreach follows [X’s rules](https://help.x.com/en/rules-and-policies) — especially the [Platform manipulation and spam](https://help.x.com/en/rules-and-policies/platform-manipulation) policy. Inboxapp helps you stay inside product limits; you’re still responsible for how you message people.

<Warning>
  Don’t try to “bypass” X limits, blast identical copy at scale, buy engagement, or scrape data outside authorized channels. Those patterns get accounts restricted.
</Warning>

## What X cares about

| Do                                                  | Don’t                                           |
| --------------------------------------------------- | ----------------------------------------------- |
| Authentic accounts with a clear identity            | Fake, disposable, or misleading accounts        |
| Relevant, non-duplicative DMs                       | Bulk identical or unsolicited spam              |
| Automation that stays within allowed product limits | Unauthorized scripts or aggressive bot behavior |
| Consent-aware follow-ups that stop when ignored     | Harassment, relentless chasing, or scam tactics |

You’re responsible for third-party apps you authorize on your X account. Use tools that respect platform limits — don’t stack multiple senders to force volume.

## Stay under daily caps

X caps how many **new contacts** you can DM per day. Inboxapp stays within that ceiling on Pro — [Daily DM limits](/help/campaigns/limits-and-safety/how-many-dms-can-i-send-per-day-on-x-twitter-with-inboxapp).

Practical habits:

* Warm up new or quiet accounts gradually; don’t jump straight to the max
* Prefer quality lists over maxing the daily counter every day
* Treat the cap as a ceiling, not a target

## Make messages look human

* Vary copy across segments — don’t send the same paragraph to thousands of people
* Personalize beyond `{firstName}`
* Limit follow-ups (two or three max), then stop
* Don’t dump tracking links or aggressive CTAs in the opener
* Exclude people you’ve already contacted — [Prevent duplicate messaging](/help/campaigns/limits-and-safety/how-to-prevent-messaging-leads-you-ve-already-contacted)

## Account hygiene

* Prefer verified accounts for outbound DMs when possible
* Keep the Chrome extension and Linked Accounts healthy — [Messages not syncing](/help/troubleshooting/messages-not-syncing-try-these-fixes)
* Don’t buy followers, likes, or engagement
* Don’t scrape X outside official / authorized data access — use Inboxapp lead tools and imports you have rights to use
* One authentic presence beats a farm of lookalike accounts

## If delivery looks wrong

Undelivered or failed icons often mean platform or connection issues, not “send harder” — [Undelivered](/help/troubleshooting/why-do-some-of-my-messages-show-an-undelivered-icon) · [Failed to send](/help/troubleshooting/why-do-some-of-my-messages-show-a-failed-to-send-icon). Pause, fix the account, then resume at a conservative pace.

## Related

* [How to get replies on X](/help/outreach/how-to-get-replies-on-x)
* [Who to message and when](/help/outreach/who-to-message-and-when)
* [Daily DM limits](/help/campaigns/limits-and-safety/how-many-dms-can-i-send-per-day-on-x-twitter-with-inboxapp)
* [DM outreach best practices](/help/campaigns/build/best-practices-for-dm-outreach-campaigns)

Still stuck? Contact support from the app.