> ## Documentation Index
> Fetch the complete documentation index at: https://docs.inboxapp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# DM outreach best practices

> Personalize, sequence thoughtfully, respect limits and time zones, and segment before you scale.

Practical habits that improve reply rates and keep outreach within X’s limits.

## Before you launch

* Credible X profile and a clear goal (replies, meetings, or another metric)
* A segmented lead list — [Filtering and segmenting](/help/leads-management/organize/filtering-and-segmenting-your-leads)
* Exclude **Contacted** when you don’t want duplicates — [Prevent duplicate messaging](/help/campaigns/limits-and-safety/how-to-prevent-messaging-leads-you-ve-already-contacted)

## Message quality

* Personalize with a specific detail (bio, recent post, shared context) and variables — [Custom variables](/help/campaigns/build/personalizing-dms-with-custom-variables)
* Keep the first DM short; lead with value, not a hard sell
* Avoid dumping links in the opening message

## Sequences

Use a short multi-step flow with days between steps — [Multi-step sequences](/help/campaigns/build/how-to-design-multi-step-dm-sequences):

1. Intro + value
2. Soft follow-up
3. Final attempt with a clear ask or resource

## Delivery and etiquette

* Stay under [daily DM limits](/help/campaigns/limits-and-safety/how-many-dms-can-i-send-per-day-on-x-twitter-with-inboxapp)
* Schedule for recipients’ daytime — [Scheduling](/help/campaigns/build/scheduling-campaigns-across-time-zones)
* Warm up with organic engagement when you can (likes, replies) before cold DMs

## Related

* [How to get replies on X](/help/outreach/how-to-get-replies-on-x)
* [Stay within X rules](/help/outreach/stay-within-x-rules-for-outreach)
* [Who to message and when](/help/outreach/who-to-message-and-when)
* [Create your first campaign](/help/campaigns/build/create-your-first-campaign)
* [Campaign analytics](/help/campaigns/run-and-measure/campaign-analytics-completion-and-reply-rates)

Still stuck? Contact support from the app.